Reflections On The Dark Side was published in 1990 by Dr Robert Hogan. In his article, he discusses the ‘bright side’ and ‘dark side’ of people’s performance. This is revealed when they pay attention to the normal rules of self-presentation, and when they’re not paying attention, or when they don’t care about creating a good impression. He notes the three features of reputation, and says smart players in the game of life take good care of their reputations. It’s an engrossing read and considers the link between personality, leadership, and team performance.